Dr. Pam Perry is the common denominator in many media connections. With decades of expertise in communications and media, she has successfully mentored her clients on leveling up their platforms, brands, and careers. Along with her PR firm, she is also the co-founder of Digital Business Acceleration and publisher of SPEAKERS MAGAZINE. She is a leader in her industry and continues to share her knowledge with authors and speakers who want to excel as well.
How long did you work in your field before you felt self-assured in your skills and knowledge as an expert in the field? How do you transfer, upgrade, and align your vast career and all that you have learned with today’s ever-changing technology?
Reinvention. Reposition. Rebranding. This is what I do. I am the chief visionary of the 21-year-old Ministry Marketing Solutions Inc. I started my company when I was 40 years old and felt self-assured because I had worked in the industry of media for almost 20. In order to stay relevant, I kicked the company into another gear in 2010 by developing a full selection of social media services for authors, organizations, and small businesses. I want to position my clients to superstar success – like a rock star! The way to help them achieve major visibility, more credibility, and high marketability is to leverage the internet and ‘crush it’ with digital marketing and PR.
What was your first job out of college? What did you learn? What did you lose, if anything?
My first job out of college was at the Detroit Free Press. I learned about sales, customer service, and how to write copy.
You are known as a “connector” in your field. How do you define connection and how did you hone in on the power in your discernment to know exactly when and who to connect?
That is my “superpower” – I’ve always known how to bring the right people together for the right projects at the right time. It’s a God-given gift.
What award meant the most to you and why?
My recent honorary Doctorate degree. I feel that is the pinnacle of success, to be honored that way, I feel blessed.
Have you ever had a PR story that you would rather forget?
The client didn’t know what PR meant, and once they got tons of media attention they didn’t know what to do with it. They were not ready and consequently damaged their reputation in the marketplace.
Does mentoring ever get exhausting and if it does, how do you reset?
I understand how to build powerful brands and teach the online secrets to her clients via my mentoring-like programs in short easy sessions that would normally take months to learn. Simplicity is the key. As a baby-boomer, I know that the internet can be scary because it changes so rapidly– but when I teach clients – I make it fun – and they learn to build their own online networks to reach their marketing results.
Looking back what would you say to your 20 something self?
Go for everything your heart desires. Hold nothing back; be more ambitious.
Who is a celebrity that you never worked with but who made major headlines due to some form of negative act or comment who you wish you had had the opportunity to work with to revamp their PR, marketing, or online persona?
Juanita Bynum. She was powerful but I think she had the wrong PR counsel. You hardly hear about her anymore, what a shame.
What stands out most to you as a highlight in your career as a Powerhouse Maven and how do you continue to top your last best move?
The Ministry Marketing Solutions Inc. team provides clients with overall branding which includes content development, email marketing, article marketing, online videos, podcasting, social media management, PR coaching, publishing,, keyword research and other traffic-building techniques. I also started a magazine, Speakers. (http://www.speakersmagazine.com)
How has media changed since you started?
When I first started there were no blogs, but seeing the power in Web 2.0 technology, I now have a personal “PR 2.0” network of tens of thousands of followers on Facebook, Twitter, Clubhouse, TikTok, LinkedIn, and YouTube. I also get to work with international clients easier – because of Zoom and Skype.
CWM POWERHOUSE MAVEN PERRY MEDIA BLAST
As a female in this industry do you feel like it helped or hindered you? Has fear ever stopped you from seeking an opportunity?
Nope. Never. Actually, women are my best clients and allies.
Is there anything you regretted not trying or making time for during your career?
I would like to have made more time to learn and study video editing. Video is so big in the digital space today. I would love to be able to create and produce awesome film clips on my own and use Final Cut Pro like a pro!
Why is it important that speakers, authors, or entrepreneurs, in general, expand their mindsets to include acquiring major media and publishing opportunities?
Free publicity can help you promote and expand your business, attract new clients, and build business credibility and reputation at no cost.
Tell our readers how to find out more information about you.
Visit http://www.PamPerryPR.com or email directly at pam@pamperrypr.com. I’m also on clubhouse, https://www.joinclubhouse.com/@PAMPERRYPR.
