When you go to the ZOO you see animals right? They all have that common thread. Have you ever been to a zoo and seen a juggling clown? A McDonald’s franchise over by the giraffes? A shoe store over by the bears? Maybe you were able to pay your electric bill over by the exotic birds? Perhaps you purchased a new iPhone by the Lions?
No, because all of those things have absolutely nothing to do with the zoo…or the animals…they don’t match right? If you met that Zookeeper, who has all the necessary degrees to run a zoo business wise and manage animals care wise, you would say “he is doing too much?”..”his branding is all over the place”…”he is doing more “hustle and hobby” than entrepreneur”. People trust his animal knowledge and experience but they are not trying to buy a data plan from him.
He literally has so much under his umbrella that don’t play well together…while claiming to be successful at them all…those multiple streams are flowing in so many different directions he doesn’t even realize he is failing at them all because no one is coming to the Zoo to do anything but look at the animals.
So be focused..be aware…be knowledgeable. Make sure your “streams” are carrying you down river to greatness and not drowning you in a flood of nonsense. Angela/Founder
